Essential Looks

MODERN IKON COLLECTION

 

Essential Looks takes inspiration from international fashion runways and condenses it into three distinct trends – all incredibly diverse and each set to ignite creative hairdressers’ imaginations.

 

This Spring/Summer, Essential Looks has created the Modern Ikon Collection, which presents the glamour and sophistication of the OPULENT trend, the urban cool of BEAT ICON and the bold and punky COLORAMA.

 

We break down the fashion, color and styling direction of each, and explore the key looks – from catwalk to salon!

 

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OPULENT

TREND 1

OPULENT


Fashion Direction
Inspired by the sultry sophistication of the 50s, this trend is a contemporary take on old-school glamour. Stylish dresses with nipped in waists, luxurious ornate fabrics and floral embellishments are the key styling direction for this trend.


Color Direction
A combination of rich, multi-tonal shades, inspired by the color palette of the Renaissance artists work together to create an illuminated effect on the hair, making for a very modern opulence.


Styling Direction
Opt for elegant curls and voluminous waves to achieve the seductive OPULENT trend look.


Explore the OPULENT Catwalk and Salon Looks…

BEAT ICON

TREND 2

BEAT ICON


Fashion Direction
From James Dean to Andy Warhol and Velvet Underground, this look celebrates the icons that defined the 60s. 'BEAT ICONS' wear pixie boots, cropped trousers and mono stripes, rocking modern androgyny and urban cool.

Color Direction
Any shade of blonde suits a BEAT ICON. Go for smudged roots; a modern take on the '90s grown-out bleach' look.


Styling Direction
Precise cutting and clean lines with natural texture and a polished sheen keep style icons on beat.


Explore the BEAT ICON Catwalk and Salon Looks…

 

COLORAMA

TREND 3

COLORAMA


Fashion Direction
Color-popping, cupcake grunge – this trend features a 'mix and un-match' style, ideal for the non-conformist. With self-expression and individual flair, the COLORAMA trend takes cues from the kooky outsider.


Color Direction
Less is never more with this trend! Create a bold statement with all over neon vibes, or go for a kaleidoscope of color in the mid-lengths and ends to complete the COLORAMA look.


Styling Direction
COLORAMA is all about individual style, think textured random shapes for that punky DIY feel.


Explore the COLORAMA Catwalk and Salon Looks...